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Zhongding Catering Group was founded in 2007, headquartered in Shenzhen with a registered capital of 50 million yuan. The company mainly engages in canteen contracting and group meal delivery business. It is a large chain catering enterprise group specializing in the operation of enterprises, government agencies, hospitals, universities, middle schools and other public institutions. The company adopts a 6T management model and introduces advanced management concepts from abroad. It has more than 20 subsidiaries and operates in dozens of cities including Shenzhen, Shanghai, Hubei, Anhui, Hunan, Guizhou, Henan, Guangxi, and Shaanxi.
The company has successively won a series of honors such as "Top 10 Brands of National Group Meal", "Famous Brand Enterprise of Chinese Group Meal", "Top 100 Fast Food Enterprises in China", "National University Logistics Service Enterprise", "Top 100 Cafeterias in China's University Catering Service Industry", "Unit in China's University Catering Industry", and "First Prize of the First Group Cooking Competition in China's Universities". The canteens and restaurants it operates have been highly praised by the Party and leaders at all levels.
At the same time, Zhongding Catering is a modern comprehensive catering service provider that integrates the distribution of meals for large and medium-sized enterprises and institutions, vegetable cultivation, food production, processing, and bulk logistics distribution. Zhongding has successfully developed a modern integrated development model for food production, processing, logistics, and sales, realizing a "safe, hygienic, nutritious, and fast" Chinese fast food service model. It has built a complete food industry chain and a huge business system network from the source production base of food raw materials to the fresh food processing center, rapid temperature control logistics, and diversified food service terminals. The company has successively passed international standard system certifications such as ISO22000 (Food Safety Management System), ISO14000 (Environmental Management System), ISO9000 (Quality Management System), HACCP, etc.
The canteen operated by Zhongding Catering mainly focuses on fast food, and also offers specialty snacks with southern and northern flavors. The main features of fast food business include: 1. Rich variety, serving over 45 varieties of dishes per meal, with three levels of high, medium, and low. Each meal includes 10 main meat dishes, 15 refined flower meat dishes, 15 regular flower meat dishes, and 10 vegetarian dishes. Consumption is free, with prices ranging from 1-6 yuan, and employees can take what they need. 2. Stir fry and sell now, hot rice and dishes with good taste and texture. 3. Civilized management and enthusiastic service. 4. Beautiful environment, dry and clean. 5. Price discount, consumption per person per meal: breakfast is around 1.5-6 yuan, and self selected dishes for lunch and dinner are around 2-8 yuan. Among them, the taste of dishes is recognized by the majority of diners as an advantage, especially the top ten brand dishes and hot dried dishes of Zhongding Restaurant, such as Braised pork belly in brown sauce, fried fish, eggplant with meat sauce, and cabbage vermicelli are particularly popular.
In summary, Zhongding Catering has developed a scientific and efficient management model over the years, including pre job training for employees, competitive employment, technological innovation, last place elimination, equity incentives, monthly and annual advanced recognition, as well as a rich and colorful cultural life (such as cooking exchanges, technical assessments, apprenticeship activities, elite meetings, group meetings, and year-end annual meetings and recognition conferences), which has enabled the company to steadily move forward. Zhongding Catering's goal is to become a leader in contemporary Chinese canteens.
The guiding ideology of Zhongding Group: always adhering to the principle of "survival through quality, development through innovation"
Zhongding Group's pursuit: professionalism and dedication
The corporate purpose of Zhongding Group is to uphold and promote "integrity, innovation, and communication";